TOP-PERFORMING AGENT REVEALS ODD TRICK TO SELLING LISTINGS FASTER
Here at BoxBrownie.com, we love working closely with agents to ensure our services continue to meet their needs. Thus for this article, we’ve teamed up with Jodie Hedley-Ward (from McGrath Caloundra), who is a top-performing real estate agent in Australia!
Jodie embraces virtual staging as it helps her sell property faster. In fact, she never lists an empty listing online as empty rooms don’t sell property. However, one of the main obstacles she faces with virtual staging is when a buyer shows up and says “it looks different without furniture.”
To help overcome this objection, Jodie uses an odd trick… an art easel.
Jodie places an art easel in the vacant room of her open home. She then places a foam board that showcases the virtually staged image on top of it.
Jodie has found this simple hack helps her:
1. Connect with buyers. When buyers show up, they can connect with the listing with what they saw online. It also helps buyers visualize what the property would look like with furniture.
2. Sell partially furnished listings. For homes that are only partially staged (perhaps due to budget concerns), Jodie virtually stages the vacant rooms. She then combines this with the art easel hack which helps her sell partially furnished listings.
3. Saves a lot money. Currently, it costs approximately $1,000 a week in Australia to physically stage a property. A cost that can not only add up quickly but is also not an option for some people. Alternatively, the cost of a foam board to present your virtually staged images is as little as $38 per board, making this a fantastic option in many cases.
Jodie’s other key recommendation is to develop a brochure with beautiful virtually staged images for potential buyers to take home after viewing the property.
RELATED ARTICLES
Post-pandemic life is uncharted waters for the commercial real estate industry. Covid-19 has altered the way life is lived and the changes are already creating problems in the commercial sector. New, creative methods are necessary to stand out from the ever-growing crowd of available listings. BoxBrownie.com has just made a very potent method available at a dramatically lower staging cost.
READ MORE
Yes, Virtual Tours saved the housing market during the pandemic, but they're even more important now. Here are eight ways that Virtual Tours can "vaccinate" your real estate career against a market slowdown.
READ MORE
'Change your mind and the rest will follow' is much more than the chorus of a pop song. Many of the world's top real estate agents swear by these five steps to achieving a mindset of success.
READ MORE
Join us behind the scenes, as we shoot a spectacular 360 Virtual Tour with a camera that costs a fraction of the price of other models on the market.
READ MORE
The verdict’s been in on virtual staging for a few years now - it works. Now, with the National Association of Realtors reporting that 97% of home buyers use the internet to find property, its power is only increasing.
READ MORE
In real estate marketing image truly is everything. These nine photography tips will help your listings pop from the page and stop property shoppers in their tracks.
READ MORE