TOP-PERFORMING AGENT REVEALS ODD TRICK TO SELLING LISTINGS FASTER

Here at BoxBrownie.com, we love working closely with agents to ensure our services continue to meet their needs. Thus for this article, we’ve teamed up with Jodie Hedley-Ward (from McGrath Caloundra), who is a top-performing real estate agent in Australia!

Jodie embraces virtual staging as it helps her sell property faster. In fact, she never lists an empty listing online as empty rooms don’t sell property. However, one of the main obstacles she faces with virtual staging is when a buyer shows up and says “it looks different without furniture.”empty-rooms-VSTo help overcome this objection, Jodie uses an odd trick… an art easel.

Jodie places an art easel in the vacant room of her open home. She then places a foam board that showcases the virtually staged image on top of it.

Jodie has found this simple hack helps her:

1. Connect with buyers. When buyers show up, they can connect with the listing with what they saw online. It also helps buyers visualize what the property would look like with furniture.

2. Sell partially furnished listings. For homes that are only partially staged (perhaps due to budget concerns), Jodie virtually stages the vacant rooms. She then combines this with the art easel hack which helps her sell partially furnished listings.

3. Saves a lot money. Currently, it costs approximately $1,000 a week in Australia to physically stage a property. A cost that can not only add up quickly but is also not an option for some people. Alternatively, the cost of a foam board to present your virtually staged images is as little as $38 per board, making this a fantastic option in many cases.

Jodie’s other key recommendation is to develop a brochure with beautiful virtually staged images for potential buyers to take home after viewing the property.


RELATED ARTICLES

BOXBROWNIE.COM PARTNERS WITH ENGEL & VÖLKERS EUROPE

BoxBrownie.com is thrilled to announce our new partnership with Engel & Völkers Europe! This collaboration will equip real estate professionals across Europe with the cutting-edge tools they need to excel in a competitive market. Discover more about this powerful alliance.

READ MORE
HOW PROPERTY MANAGERS CAN MARKET A HOME FOR UNDER $20

If you think quality, professional real estate images aren’t in your budget – think again! For under $20 you can beautifully showcase a property that will boost listing inquiries and your brand. How? Just follow our how-to guide.

READ MORE
RENT A PROPERTY FASTER WITH THESE TOP TIPS

If you have a listing that has been lingering on the market, it may be time to hit refresh and use these top tips to rent a property fast and reduce the time between vacancies.

READ MORE
7 HABITS OF HIGHLY SUCCESSFUL REAL ESTATE AGENTS

Forming the right habits can be a huge part of real estate success. These seven habits are common amongst the highest achieving real estate agents. It's never too late to pick up one, two, or all of them yourself!

READ MORE
7 TIPS FOR SELLING REAL ESTATE IN A BUYERS MARKET

The market may be cooling, but there are still plenty of buyers out there. These seven pointers will help you find them, wow them, and sell them property no matter how hot or cold the market may be.

READ MORE
8 REASONS WHY BUYERS (AND AGENTS) PREFER VIRTUAL TOURS OVER VIDEO

If you're an agent who uses video tours instead of Virtual Tours, your listings might not be attracting the interest they should be. Here we look at why buyers increasingly prefer Virtual Tours over video walkthroughs.

READ MORE
LET’S WORK TOGETHER